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North Carolina PR Agency McKeeman Communications Welcomes Three New Mavens

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Raleigh, N.C., September 2, 2022 – McKeeman Communications is proud to announce three new faces joining its boutique, integrated public relations agency: Mykayla Capeles, Zoe Traynor, and Jocelyn Clendening. McKeeman is based in Raleigh, N.C., serving food, beverage, nonprofit and other various clients across the Southeast. “We are delighted to welcome  these young professionals,” said …

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Tips On Establishing An Effective Community Relations Campaign

Public Relations / By

  Tips On Establishing An Effective Community Relations Campaign Community relations is a crucial component of your PR strategy. By doing positive things for your community and those who support your business, you create rapport and trust with your customer while also improving the public’s perception of your business. Today, we present a few tips …

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Brand Trust Is A Must

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Kim McKeeman here! I read an article in the Harvard Business Review this morning that really hit home for me. It said we must remain committed to maintaining the trust our businesses have built during the pandemic. Coincidently, I’ve been hyper-focused on trust because my PR firm’s team is reading Patrick Lencioni’s Five Dysfunctions of a Team (my fourth time reading it, and …

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5 Benefits of Digital Marketing for Your Brand

Brand Marketing / By

Digital marketing encompasses all marketing efforts that utilize a device or the internet. Organizations use channels such as email, social media platforms, search engines, and websites to build relationships with potential and current customers. How does digital marketing benefit your business? Raleigh, NC PR Firm McKeeman Communications dives into 5 of these benefits. 1. Digital …

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McKeeman Talks Social Influencers

Media Relations, Social Media / By

 Once upon a time, brands relied mainly on big-name celebrities to serve as brand ambassadors and signed them on for multi-million-dollar endorsement deals. While this is still happening, brand endorsements are no longer dominated by superstars. The growth of social media gave rise to influencers: passionate content creators who create beautiful content to engage …

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