Admin Mckeeman

Hyper-local marketing is outreach on an extremely niche scale. Instead of identifying a specific demographic based on customer traits, hyper-local marketing focuses on the geographic region. Many PR firms in Charlotte, NC utilize this marketing approach for businesses looking to reach others in their immediate area. There are many benefits of hyper-local marketing. These include: …

Hyper-Local Marketing: A Brief Explanation Of A Targeted Approach Read More »

Your company’s social media strategies are an important part of its success. Although it is tempting to utilize the innate understanding of social media that your intern or youngest employees no doubt have, being able to navigate the business side of social media is a job best left to someone with more experience. While we …

Social Media Management Is Not For Interns Read More »

Raleigh, N.C., September 2, 2022 – McKeeman Communications is proud to announce three new faces joining its boutique, integrated public relations agency: Mykayla Capeles, Zoe Traynor, and Jocelyn Clendening. McKeeman is based in Raleigh, N.C., serving food, beverage, nonprofit and other various clients across the Southeast. “We are delighted to welcome  these young professionals,” said …

North Carolina PR Agency McKeeman Communications Welcomes Three New Mavens Read More »

Kim McKeeman here! I read an article in the Harvard Business Review this morning that really hit home for me. It said we must remain committed to maintaining the trust our businesses have built during the pandemic. Coincidently, I’ve been hyper-focused on trust because my PR firm’s team is reading Patrick Lencioni’s Five Dysfunctions of a Team (my fourth time reading it, and …

Brand Trust Is A Must Read More »