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Social Media

Q&A: How To Turn Your Team Into Your Brand’s Social Media Advocates

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It’s human nature: people tend to trust recommendations from people they know more than endorsements from celebrities or any other form of marketing. With this in mind, your employees actually play a significant role in building brand trust, especially on social media. According to everyonesocial, employees have an average of 1,090 social connections, have 5x …

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The Holiday gift of social media advertising: to boost or not to boost

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As most of you are well aware, the holiday season is in full swing. Whether you’re wrapping up your shopping, tying up loose ends or diving headfirst into the eggnog – the hustle and bustle of the holidays are everywhere you turn.   The celebrations, festivities and  shopping  are especially evident on social media. Now, more than …

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Raleigh-Based Marketing Public Relations Firm Retains Key Clients in the Carolinas

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Raleigh, N.C.: August 12, 2019 –McKeeman Communications, a Raleigh-based integrated public relations agency with additional offices in Charlotte, N.C. and Nashville, Tenn., is delighted to announce the renewal of three valuable client partnerships. They include two McDonald’s local franchisee organizations –Shugart Enterprises, Inc. and Superior QSR — as well as Messer Construction. “We take pride in …

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5 Ways to Rock Social & Really Connect with Your Audience

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McKeeman Communications knows how to connect and converse to get you the publicity you want for your Nashville business or nonprofit. McKeeman Knows How to Tap Into Social What if we were to tell you that there’s lots more to social media that you haven’t discovered, and it’s really not your fault. It takes time …

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5 steps to avoiding crisis situations

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Spoiler alert: it all begins with a simple issue. Believe it or not, avoiding a viral scandal or becoming the punch-line in late-night entertainment shows is manageable. The key lies in anticipating and solving issues through several simple — but not easy — steps. Make issue-solving core to your company culture. Practice and celebrate an issue-solving mentality. …

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