ABOUT OUR
MARKETING AGENCY
We are an integrated public relations agency in Raleigh and Charlotte, North Carolina, best known for our approach to client service and creative problem-solving. Our team is energized by opportunities that allow us to help brands with a business problem: damaged brand reputation, lack of brand awareness in a new market, PR execution without a strategy, or simply a lack in team capacity to get all the things done. We specialize in transforming public perceptions and fostering relationships through our comprehensive PR agency offerings.
Why Businesses Choose Our Charlotte Marketing Agency
McKeeman Communications is a Charlotte marketing agency that helps organizations build trust, strengthen brand reputation, and communicate effectively with the audiences that matter most. Unlike traditional marketing firms in Charlotte, NC that focus primarily on advertising, our team combines strategic public relations, media relations, reputation management, crisis communications, and content development to help businesses solve real communication challenges.
For more than 30 years, we have partnered with companies experiencing rapid growth, market expansion, organizational change, and increased public visibility. Our approach is built around understanding business objectives first and then developing communication strategies that support long-term success.
As a marketing agency in Charlotte, NC, our services include media relations, executive visibility, reputation management, social media strategy, community engagement, crisis communications, and Charlotte media training for executives, company spokespeople, and subject matter experts. Whether your organization needs help entering a new market, increasing brand awareness, preparing leadership teams for media interviews, or managing complex communication issues, our team provides strategic guidance and hands-on support every step of the way.
We believe successful communications are built on strong relationships, clear messaging, and authentic storytelling. By combining public relations expertise with integrated marketing strategies, we help businesses throughout Charlotte and beyond increase visibility, build credibility, and create meaningful connections with their audiences.
Testimonials
from our clients in the Charlotte area
Key Projects by Our Marketing Agency in Charlotte, NC
We’re immensely proud of the work we do and the client partners who entrust us with their brands in Charlotte, NC. In Kim’s words, “we get to choose who we work with.” That means when we partner with our clients, we believe in their purpose and the story they have to tell — and that passion shows in everything we create. As a trusted Charlotte marketing agency, we take a hands-on approach with every project, getting to know the heart of each business we represent. Our team combines creativity, strategy, and genuine care to help local brands grow and connect with their communities. It’s that personal attention and pride in our work that set us apart from other marketing firms in Charlotte, NC, and why so many clients choose McKeeman as their marketing agency.
A Marketing Agency Committed to Building and Protecting Your Brand
At McKeeman, we treat your business like our own. Do you need your brand to stand out positively in a crowded market? Do you need help establishing clear communication processes for crisis and reputation management issues? Do you need expertise and support with landing media coverage that moves the needle?
Whether we're helping business owners identify and communicate what makes them different or determining a better way to connect with your customers (Facebook, Instagram, TikTok, oh my!), our team at McKeeman is here for you. For us, your business is a partnership, and we’re honored when clients put their trust in us.
At the end of the day, we’re storytellers. Tell us your story and let us show you how we can help.
Social Media
Which platforms are my customers on? What do I do with these comments? Why does no one like my page? Why are my followers not reacting to my posts? There’s Facebook, LinkedIn, Instagram, Twitter, TikTok – oh my! Where do you even start? We’d like to partner with you to ease your social woes and allow you to get back to what you do best – running your business.
Media Relations
How do I tell my story? What do I do to get the media to notice? What if they want to do an interview - what do I say? We partner with our clients to help them find the right platform, reach the right audience and tell their story in an effective way. And remember… just because you don’t have an announcement or event doesn’t mean you don’t have something valuable to say or an important story to tell.
Crisis & Issues Management
Worried an employee’s mistake could ruin your company’s reputation? Have a Facebook complaint you’re concerned could go viral and ignite a media firestorm? What do you do? Let’s face it, tackling a crisis situation is not only daunting, it can be downright scary. We say – have a plan.
Event Management
How do I make a splash with my grand opening? What does success look like? Who handles catering, setup, cleanup? We’re a team of type A personalities, so let us take your event (and all its little details) to the next level. From soup to nuts, we can manage, market, and even handle clean up. All you need to do is look your best.
Brand Development & Creative Services
What is my company’s brand? What’s our message? Is our look working and does it attract customers? Whether starting from scratch or needing a modern update, we can work with you to help tell your visual story through logo design, marketing collateral, website development and video.
Influencer Marketing
Why is influencer marketing relevant for my brand? Which influencers are the right fit? How can I maximize my investment? Do more followers mean more ROI? Influencer marketing is one of the most popular and effective forms of digital advertising –and an important part of any brand’s marketing mix. It’s a best bet for connecting with customers via channels they already know and trust. We tailor each campaign to meet our client’s business goals with a relevant, specialized audience at a much lower investment than traditional advertising.
Charlotte PR & Marketing Agency FAQs
A FEW OF OUR FAVORITE CLIENTS
(We'll let you in on a little secret - all of our clients are our favorite!)
We're Local!
