Running a successful restaurant involves more than just offering delicious food. Effective marketing strategies are essential to attract and retain customers. Here are some key marketing strategies that can help you boost your restaurant business! Utilize Social Media Social media platforms are powerful tools for promoting your restaurant. Regularly post engaging content such as photos …

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In the dynamic realm of food and beverage, where consumer trust is paramount, adept crisis management is a necessity. Whether it’s a product recall, food safety issue, or a public relations nightmare, handling challenges with grace can make or break a brand’s reputation. Here’s how to navigate turbulent waters in food and beverage public relations: …

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In today’s competitive restaurant industry, it’s essential to stand out from the crowd. While offering great food and service is crucial, gaining media coverage can significantly boost your visibility and attract more customers. Crafting a compelling PR pitch is key to capturing the attention of journalists and securing coverage for your restaurant. Here are some …

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Hola, this is Alessandra, McKeeman’s Social Media Manager!👋 Let’s talk about my recent adventure: a master class on video production for social media.  With today’s technology, the power of video content shines brighter than ever before. Did you know that 95% of users retain information presented through videos, while only 10% remember the same content …

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In the dynamic world of food and beverage PR, strategic navigation is essential for success. From launching new products to managing crises, effective communication is key. Here are some strategies to help you thrive in this competitive landscape! Understanding Your Audience One of the fundamental aspects of any PR strategy is understanding your audience. In …

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Launching a new restaurant is an exhilarating journey, but without proper buzz and anticipation, your grand opening could fall flat. This is where strategic public relations (PR) steps in. Effective PR can generate excitement, attract patrons, and set the stage for a successful launch. Here’s how to leverage PR to ensure your restaurant’s grand opening …

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