McKeeman Communications spoke to Tyler Krause, Founder and CEO of Conversion First Marketing. For the last six years Tyler and his team have been helping business owners maximize their online leads through a variety of strategies, among which is search engine optimization (SEO). Tyler talks about what SEO is and its role in an …
The restaurant industry is still reeling from the effects of COVID-19. Many establishments remain closed while some are still trying to make ends meet; potential health risks are preventing customers from dining out. Charlotte NC restaurant chain Showmars felt it had to evolve, and fast. “We learned quickly that we needed to be …
How Restaurants Are Preparing For Reopening After COVID-19 Read More »
How can a non-profit organization contribute to thrive and remain relevant amidst the challenges brought about by COVID-19? For Curamericas Global, a non-profit committed to making a difference in the lives of women and children through access to healthcare, they had to pivot, fast. “We’ve been through this before. We’ve dealt with Ebola in Liberia,” …
With the onslaught of 24-hour news cycles, consolidated newsrooms, and the possibility of AI-assisted writing, it’s getting harder to get journalists’ attention. PR Firms in Raleigh, NC are battling for top-of-mind awareness. If journalists receive as much as 100 pitches daily, how does one stand out? Search engine optimization (SEO) can help cut through the …
It’s every organization’s nightmare: an issue has gone viral on social media; local news agencies are calling non-stop to ask for your statement on a faux pas caught on iPhone video. Yes, crisis management might be intimidating, but it can turn any situation around when done right. We talked to Kim McKeeman, CEO of McKeeman …
Effective Crisis and Issues Management: Tools and Best Practices for Your Business Read More »
Remember when marketing meant spending almost all of your annual budget on TV campaigns, radio spots, billboards and, gasp, even newspaper ads? Fast forward to now. While “traditional paid media” remains important, what really brings people through the door is how they feel about a brand or product. From Harvard Business Review to Psychology Today, …
3 Reasons You Need to Ask Your Customers for Reviews Read More »
PR and Communications Company Grows Restaurant and Entertainment Practice Areas Raleigh, NC – February 5, 2019 – The start of a new year has brought exciting news for McKeeman Communications, a public relations agency headquartered in Raleigh, NC with offices in Charlotte, NC and Nashville, TN. Thanks to the firm’s proven expertise in public relations, media relations, …
McKeeman Communications Kicks off the year with two agency of record announcements Read More »