As social media continues to become an increasingly powerful tool for businesses to connect with their customers, it’s not just about posting content and engaging with your audience. Social listening is a crucial aspect of effective customer recovery and retention. In this blog, we’ll explore how businesses can harness the power of social listening to …

How to Use Social Listening As a Customer Recovery Tool Read More »

Discover the power of nostalgia marketing as we dive into 'rosy retrospection' and how restaurant brands like McDonald's are reviving memories through innovative approaches, including local store marketing (LSM). Insights from McKeeman Communications, a trusted Raleigh, NC PR firm.

Charlotte, NC, has an ever-growing food scene. As a restaurant owner, you want to stand out to diners and from other restaurants, but oftentimes, you must go beyond traditional marketing tactics to ‘wow’ the customers you want. Diners get bombarded with an overwhelming amount of advertisements from everywhere, including social media. Enter: grassroots marketing. With …

Restaurant Marketing in Charlotte, NC: How Grassroots Strategies Can Help You Stand Out Read More »

While there’s no crystal ball, restaurants will, again, need to continue to change how they market to get – and keep – their customers’ attention in 2024. And that probably shouldn’t be a shocker for any of us. I mean, we’re all restaurant customers ourselves. Breaking through the information clutter seems to be a herculean …

Marketing planning for 2024 – everything old is new again Read More »

If you’re new to social media advertising, there are a few things you should know before you begin: So, what’s the difference between a boosted post and an ad you ask? Let’s dive in! What is a boosted post? A boosted post is a paid promotion of an existing organic post on Facebook or Instagram. …

How To Advertise on Facebook and Instagram Read More »

  Are you struggling to improve your restaurant’s image? If so, today’s tips are for you. When it comes to your restaurant PR, Raleigh-NC-based establishments don’t have to jump through every hoop in the beginning. Today, we share the top five ways you can increase your reach and improve your image. Create an online community. …

Restaurant PR: Raleigh, NC, Agency Shares Top 5 Strategies For 2023 Read More »