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When Media is Calling: 5 Things NOT To Say To A Reporter

By Admin Mckeeman | November 17, 2020

PR firms in Raleigh, NC are constantly working to build relationships with journalists. Whether it’s to navigate through a PR crisis that threatens to damage a brand’s reputation or strengthen a brand’s thought leadership, here are five statements to avoid. “No comment.” At some point, a reporter will ask a question you’d rather not answer. […]

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Q&A: How To Turn Your Team Into Your Brand’s Social Media Advocates

By Admin Mckeeman | October 6, 2020

It’s human nature: people tend to trust recommendations from people they know more than endorsements from celebrities or any other form of marketing. With this in mind, your employees actually play a significant role in building brand trust, especially on social media. According to everyonesocial, employees have an average of 1,090 social connections, have 5x […]

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By Admin Mckeeman | September 30, 2020
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How SEO and Media Relations Go Hand In Hand

By Admin Mckeeman | September 25, 2020

With the onslaught of 24-hour news cycles, consolidated newsrooms, and the possibility of AI-assisted writing, it’s getting harder to get journalists’ attention. PR Firms in Raleigh, NC are battling for top-of-mind awareness. If journalists receive as much as 100 pitches daily, how does one stand out? Search engine optimization (SEO) can help cut through the […]

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Are interns managing your social media?

By Admin Mckeeman | September 23, 2020
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