Like a post. Share a post. Comment on a post. Most people and businesses can catch on quickly to the dos and don’ts of social media, but have trouble understanding the “why” behind the “what.” Why do I need to care about engagement? Why do I want to grow my page likes or follower count? …
Spoiler Alert: It All Starts With A Simple Issue We’ve seen some doozies recently in the news when it comes to companies behaving badly. It’s easy to think that those PR faux pas just happened out of the blue – after all, isn’t that what crises are? Unpredictable situations, and you simply need to buckle …
Yes. I did, unfortunately, just use an overused seasonal pun. But when spring cleaning is on the brain, what better time is there to spruce up your writing so that, you know, people actually READ it. As PR/communications professionals, we sometimes (ok, most of the time) overanalyze our language which results in flowery language, too …
How to SPRING up your communication in 5 minutes Read More »
Five years. To me, that seems like a long time when you break it down. Just one year: three hundred and sixty-five days, 52 weeks, and 8,760 hours. However, time flies…whether you’re having fun or not. Five years ago, I was a recent grad from East Carolina University. I was newly single, wanting to be …
When I tell people I work in public relations, I often get one of two reactions: “Oh, you mean advertising?” or “So, you’re like a spin doctor?” No. And no. Admittedly, for a while, I didn’t know how to describe my career choice either. Even when I declared it as a major, I didn’t really …
It’s really hard to believe that 2016 is now just a memory. It feels like I was just putting the Christmas tree up and baking cakes (still am). My question is, did I take a breath to enjoy the season? Did I take a breath and enjoy the vacation that we took last summer? When …
It’s the most wonderful time of the year – Triangle Restaurant Week! For those who know me, they know that I love (and I mean love) a good meal…especially if that meal is one that I don’t have to make and can enjoy OUTSIDE the comforts of my home and out and about in the …
Caroline's Culinary Corner: Triangle Restaurant Week Read More »
The days may be long but the years are always short As 2016 comes to a close, nothing rings truer than the above statement. Not only did I give birth to my daughter this year (now almost 10 months old!) but I also celebrated 5 years with McKeeman, 6 years married to my husband and, …
As lovers of all things pop-culture, we all have our favorites. McKeeman Communications CEO, Kim McKeeman, shares a timely passion with The Walking Dead season 7 premiere. Top 10 Reasons I’m a “Die-Hard” The Walking Dead Fan (see what I did there..?) 10.) Sunday Nights + Zombies = Kim Happiness. Shouldn’t work, but it just …
Welcome to McKeeman! What have you enjoyed the most so far? Leah Galloway (LG): It definitely has to be the camaraderie with the McKeeman gals. We get our work done, but also take time to talk and get to know each other outside of the office. We all share a common love for what we do …