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Admin Mckeeman

Let’s Be Real: Networking Can Feel Awkward

Networking can feel awkward. You’re not alone in this feeling! You’re expected to introduce yourself, make small talk and sometimes even ‘sell’ an opportunity.  As a PR agency, we’re often guiding our clients on how to build relationships with media, customers and communities. But, we’re also a small, women-owned business (celebrating 30 years, smile). That …

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Are you really listening to your customers? How to keep a pulse on your online reputation

Are you “listening” to your customers? Well, of course, you are – we hope. But, what’s with the quotation marks you ask? There’s a different kind of online “listening” happening these days. Before the World Wide Web became what it is today, customers called, asked for a manager, or wrote a letter to share their experience with a business …

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Crisis Communications Best Practices for Restaurant Owners

In the dynamic world of restaurant marketing, crisis communications is a crucial element that can make or break your business. Whether it’s a food safety issue, negative reviews, or a public relations nightmare, how you handle a crisis will significantly impact your restaurant’s reputation and customer loyalty. Here are some best practices for effective crisis …

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The Impact of Social Media on Reputation Management

In today’s digital age, social media has transformed how businesses manage their reputations. With platforms like Facebook, Twitter, Instagram, TikTok, and LinkedIn playing a significant role in shaping public perception, companies must understand the impact social media can have on their reputation management strategies! The Double-Edged Sword of Social Media Social media is a double-edged …

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Decoding the TikTok “ban”: Everything you need to know in a nutshell  

If you think TikTok is just a platform for dance routines, think again! 💃 TikTok is at the center of a vital ecosystem for more than 7 million small businesses, content creators, and marketers across the US.   What’s truly amazing is that more than half of these business owners attribute their success to TikTok, a …

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How PR Agencies Can Help Protect Your Brand During a Crisis

In today’s fast-paced digital world, a crisis can strike at any moment, threatening the reputation and stability of your brand. Having a robust crisis communications strategy is essential to navigate such turbulent times. This is where Public Relations (PR) agencies come into play, providing invaluable support and expertise. Let’s explore how PR agencies can help …

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