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How to SPRING up your communication in 5 minutes

Yes. I did, unfortunately, just use an overused seasonal pun. But when spring cleaning is on the brain, what better time is there to spruce up your writing so that, you know, people actually READ it. As PR/communications professionals, we sometimes (ok, most of the time) overanalyze our language which results in flowery language, too …

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Top 5 Ways PR Can Help Your Small Business Plan

In today’s world, there are a lot of ideas on how to infuse Public Relations activities into a broader Communications plan. Having worked with various clients and industries, both big and small, we’ve brainstormed PR tactics that are manageable. Here I’d like to drill it down more to focus solely on PR marketing for small …

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