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Team Members

Amy Lipsky

Amy is a passionate storyteller with a rich background in public relations, spanning industries like food & beverage, entertainment, sports, corporate, and non-profits. She thrives on connecting with clients, learning what sets them apart, and shaping their narratives to resonate with diverse audiences. As a Senior Account Executive at McKeeman, Amy believes that everyone has …

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Mykayla Capeles

Expert In: Social Media Photography You’ve heard the saying – a photo is worth 1000 words. What do you want your brand photos to say? Whether we’re photographing people or products, my passion for image storytelling and capturing scroll-stopping photos will show in each shot, edit and smile. Head to @mckeemancomm on Instagram to see how we …

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Jocelyn Clendening

Expert In: Connecting with Media The key to successful media relations is building media relationships. If you want to understand how to secure impactful media placements at top outlets for your brand or client, start by understanding how to connect with journalists on a human level. There’s a person behind the name on that byline. Find out …

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Shannon Sadler

An adventure seeker at heart Shannon moved from Alaska to North Carolina in 2019. She exhibits the same curiosity and thirst for knowledge as she works with McKeeman’s clients to make strategic recommendations and manage integrated campaigns in support of their business goals. Shannon’s diverse account work expands across clients in social media, digital creatives …

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Renee Skipper

Renee has taken her lifelong passion for art and design and worked for more than 16 years in the graphic design field, with nine of those years as a close partner of McKeeman Communications. She loves helping small and medium-sized businesses creatively meet their design needs, as well as using her talents to help nonprofits …

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Alessandra Duque

Expert In: Social Media Strategy + Content Creation Wish you had top-notch social content? Want to create some buzz around your brand across digital platforms? Want to tap into influencer marketing? That’s my jam!  Alessandra started her journey in social media 5 years ago and has worked with dozens of businesses all focused on one …

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Victoria O’Neal

Expert In: Data/numbers/metrics We’ve all heard the stereotype that communications people aren’t numbers people, but I’m here to prove that wrong. Whether analyzing campaign metrics or building spreadsheets that help us run our company – data strategy and organizing information is the name of my game. Need a spreadsheet for that? I’m your girl. A …

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Becky Ogburn

Expert In: Event Management + Execution Have a grand opening coming up? Looking to host a VIP event? I’m your girl when it comes to getting people in the door and making a lasting impression – whether through a one-on-one conversation or a party with cake! For more than 14 years, Becky has become a …

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Katie Parker

Expert In: Media Relations/Storytelling Strategy Need help telling your story – getting reporters to answer your calls – or navigating the ever-changing world of media? After 18 years in TV newsrooms and PR, my biggest passion is uncovering and telling stories that impact and influence people. Katie is an Account Director and Media Relations Director …

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Whitney Williams

Expert In: Social Media/Brand Trust Strategy Want to maximize your social? Say less… With 10 years of experience managing social for restaurant groups and businesses, I’m the social strategist you need to know. Ask a question or slide into my DMs @whitstheword or connect with me on LinkedIn Whitney combines her strong social media expertise …

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