All packages

Social/digital media

Personalized Social Media 101 Webinar | $750

Choose from the following content topics:

What Content Works for Your Audience
Paid Media Dos/Don’t’s
Content Management Tools
Understanding and Using Page Insights
Customer Service Process Implementation
Screenshare Audit of Page
Identifying and Discussing your Social Media Pain Points

*A recording of the session will be provided.

What you’ll walk away with:

Basic knowledge of social media do’s, don’ts and processes – posting, boosting, engaging
An understanding of page insights and what they mean
An understanding of customer service and page maintenance processes

Personalized Social Media Content Calendar Plan | $600

This package includes the following:

Creation of a branded content calendar template
Recommendations on content topics/themes your brand should consider
Brand-appropriate hashtag list to include in all posts
“How-to” screen recording on free platform content scheduling
Creation of the first month of content/scheduling

What you’ll walk away with:

Branded content calendar template
Use of hashtags
Content ideas for 60 days

Social media brand presence audit (2 platforms) | $500

MEDIA RELATIONS

Customized Media Training Webinar | $750

Development of News Release, Op-ed or Article & Media List | $600

News Release Development, Media List Creation and Distribution | $675

News Release/Op-Ed or Article Development, Media Outreach/Coordination and Coaching | $1,000

This package includes the following:

Research
Development of news release, op-ed or article
Creation of media list (1 hour)
Outreach (1 hour)
Coordination of interview (1 hour)
Development of media messages (1 hour)
Media prep (1 hour)

What You’ll Walk Away With:

Branded media release/article template
Master media list specific to your business and its location
Examples of strong messaging
1:1 media prep

Research and development of media contact list | $150

Success management

$3,000 (60-day engagement)

This package includes the following:

60-minute business overview and strategy huddle
Custom-written PR + social media strategy plan
Social editorial calendar development (one month, two channels + three posts per week on each)
Media training – two spokespeople
One basic media relations campaign – includes one press release
Internal communications
Monthly performance report
Three check-in calls

What you’ll walk away with:

A strategic communications plan specific to your business or brand
Do’s and Don’ts of communicating with the media
Internal communication recommendations and examples