public relations pr firm nashville tn
tennessee public relations
Welcome to McKeeman Communications!
I’m Kim McKeeman, founder, owner, and CEO of McKeeman Communications. What do we do? Quite simply, we like to solve business issues. We just happen to use communications and PR to make it happen.
I started my agency more than 20 years ago, thinking “there has to be a better way”
• A better way to surround myself with great team members and clients
• A better way to be truly appreciated for the value we bring to our clients’ businesses
• A better way to provide clients and colleagues with fulfilling, successful work experiences based on “like and trust”
We’re not a traditional PR agency, and we like that. We’re also not the agency for every client, and that’s good too. We want best-fit relationships that we can invest in and grow.
No matter if it’s a news release, annual communications services, crisis communications, media training, a grand opening celebration or a one-off project, we’d love to talk with you. Call it our freakish curiosity, but we’re genuinely interested in what businesses do, and why they do it. Give us a call. We’ll listen, process and candidly give you our best thinking.
Thanks for visiting and we do hope you’ll reach out!
ABOUT OUR AGENCY
We are an integrated public relations and communications agency that places a high value on client service and creative problem-solving. Our team is energized with opportunities that allow us to help brands change perceptions and build relationships.
Get your story out there with help from the pros at McKeeman Communications. We partner with our clients to provide fresh, vibrant messaging that motivates.
It’s interesting to think about all of the reasons why a business or organization may benefit from the services of a Nashville PR firm. If you’re a local Nashville business just starting up, it’s important to get your name front and center and build relationships with local media. Or you might be a Nashville nonprofit with an ambitious fundraising event schedule that needs a vigorous PR campaign to get the word out. Then again, you could be an existing Nashville business that has enjoyed many years of serving customers, and now that you’re facing some stiff competition, you want to remind people about your differentiators and why they should shop with you.
All of these scenarios and more are some of the challenges McKeeman Communications faces every day. What’s exciting about it is that we’re partners with our clients, so along with stepping in to execute project work, we’re there every step along the way to brainstorm and help to develop their brands with messaging that’s fresh, vibrant and that engages their audiences.
How You Can Benefit from Our Nashville PR Firm
All of this sounds amazing, but is it really effective? Can any Nashville business or group benefit from partnering with our PR firm? Of course we’d answer yes, but we’d rather show you – and let you see for yourself that our services provide unique, custom communication opportunities that can help you get connected and stay connected with anyone you want to reach.
How We Do It
Like an artist with a palette of colors, McKeeman offers you a full suite of communications services that make us more than a go-to Nashville PR firm. We act as an extension of your business – strategizing and communicating via multiple online and offline channels. Take a look at our services that work together to put your brand in the spotlight, not just for special events, but every day:
- PR Strategy: Great communications depend on great strategy. We’ll put your story in the hands of your audience and get you the exposure you want.
- Crisis Communications: We help you plan for, prevent, and deal with crises while protecting your brand. Our specialized expertise is relied upon by Nashville businesses and national brands.
- Media Relations: Our team knows how to share your story so your audience engages with it. We can also teach you how to engage with the media through our media training.
- Social Media: While it’s okay to involve interns and colleagues in social posting, it takes a seasoned expert to manage your social presence. Our expertise delivers positive social media ROI that we can demonstrate to you.
- Brand Development: In everything we do, we will advance your brand story and encourage your customers and friends to learn more, participate, and become ambassadors for you.
- Web Development: Whether you have an existing website or you’re launching a new site, you need to look good on all devices today – and that means you need a user-centric presence. McKeeman Communications websites generate action: conversions and repeat visits.
- Event Marketing: You want a lasting, brand-focused impression but you have no time to execute it. McKeeman Communications’ events drive buzz, action, and exposure.
- Creative Services: Packaging design, new logo and collateral, branding – these and more creative capabilities are another terrific reason McKeeman Communications makes a great partner for your business.
A True End-to-End PR Solution
The best part of partnering with our Nashville clients is that we offer them a true end-to-end PR solution that’s action-focused. Our core values set us apart from our competitors; we’re freakishly curious problem solvers that exceed our clients’ expectations. We provide the best thinking, and respond promptly and effectively. At any stage of your brand’s story (and we all have a brand; even personal brands) McKeeman can help develop and amplify your message so people not only see it, but also engage with it and want to learn more about you.
McKeeman’s Partnership Focus
One way to discover our client partnership focus is to review our case studies. Here you’ll find real life examples of how we help tell brand stories, online and offline. We roll up our sleeves and think like our clients and their audiences to produce synergistic messages and hands-on opportunities that impact people’s perceptions.
Another way you can ‘see under the hood’ at McKeeman and discover the value you can receive from our Nashville public relations firm is tomeet our team. At McKeeman Communications, we’re continually asking “what if” and “why not”?. We combine curiosity and experience to diagnose your situation and solve it with the right kind of communication. And ideally, when we partner with you, we’re helping you with this every day – so you never miss an opportunity to get the most out of all of your news, events, and everything you want your audiences to know about you.
What About Results?
McKeeman clients enjoy close relationships with local media; they become more prominently known in Nashville, and they see their brands grow and connect with people, day by day. From a social post celebrating ‘watch us move into our new downtown office’ to a crisis effectively managed, McKeeman Communications is your partner for brand-building communications that inspire people’s perceptions of you.
Intrigued? Get in touch with us for a free 60 minute consultation. Discover how McKeeman Communications can help you build your brand presence in Nashville.
We Treat Your Business Like Our Own
At McKeeman, we see our clients as partners and, from the beginning, dig in to solve problems with PR and communications-oriented solutions – whether that’s helping business owners identify and communicate their differentiators or determining a better way to connect with your customers. For us, your business is a partnership, not a transaction.
strategic communications planning
Communications is never one-and-done. It’s an ongoing function of business that needs to be analyzed and measured. Need help developing and implementing a plan and messaging that delivers results? Let our team be your thought partners.
There’s Facebook, LinkedIn, Instagram, Twitter, Snapchat – oh my! Oftentimes business owners don’t know where to start, let alone which platform to choose and how to effectively manage them. We’d like to partner with you to ease your social woes and allow you to get back to what you do best – running your business.
Crisis Communication & Planning
Let’s face it, tackling a crisis situation is not only daunting, it can be downright scary. Nothing gets the blood pumping like a social media issue going viral, or the local TV station calling for “your response” on an employee’s blunder. So – the question – what do you do? We say – have a plan.
Tell us your story and we’ll make sure your brand reflects that to cement a strong foundation.
Mom used to say “you have only one chance to make a good first impression.” Don’t let your website be your downfall. Let us help you maximize your online presence. Remember: One chance. Good impression. Keep them coming back for more.
We’re a team of type A personalities, so let us take your event (and all its little details) to the next level. From soup to nuts, we can manage, market, and even handle clean up. All you need to do is look your best.
An extensive and thorough media training doesn’t just focus solely on media interviews. Our media training service also aims to teach staff members how to serve as general spokespeople for your business or organization. Our team of former journalists share and teach skills that will extend beyond interviews to presentations, meetings and interactions with customers, potential clients and other stakeholders.
The expansion and evolution of media is changing every day. Why is that great news for you and your business? There’s more opportunity than ever to reach people and communities in an authentic and meaningful way. We partner with our clients to help them find the right platform to reach the right audience. And remember… just because you don’t have an announcement or event doesn’t mean you don’t have something valuable to say or an important story to tell.
Branding & Creative Services
You have your messaging nailed down but now you need your business to look as good as it sounds. Whether starting from scratch or needing a modern update, we can work with you to help tell your visual story through logo design, marketing collateral, website development and video.
A FEW OF OUR FAVORITE CLIENTS
(We'll let you in on a little secret - all of our clients are our favorite!)