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How I Knew PR Was For Me

When I tell people I work in public relations, I often get one of two reactions: “Oh, you mean advertising?” or “So, you’re like a spin doctor?” No. And no. Admittedly, for a while, I didn’t know how to describe my career choice either. Even when I declared it as a major, I didn’t really …

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Becky's 2017 Goal? Be More Like Grady

It’s really hard to believe that 2016 is now just a memory. It feels like I was just putting the Christmas tree up and baking cakes (still am). My question is, did I take a breath to enjoy the season? Did I take a breath and enjoy the vacation that we took last summer? When …

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Caroline's Culinary Corner: Triangle Restaurant Week

It’s the most wonderful time of the year – Triangle Restaurant Week! For those who know me, they know that I love (and I mean love) a good meal…especially if that meal is one that I don’t have to make and can enjoy OUTSIDE the comforts of my home and out and about in the …

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Reflecting on 2016: Caroline Schmid

The days may be long but the years are always short As 2016 comes to a close, nothing rings truer than the above statement. Not only did I give birth to my daughter this year (now almost 10 months old!) but I also celebrated 5 years with McKeeman, 6 years married to my husband and, …

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What Entertainment Can Teach Us About Storytelling

A few weeks ago, our CEO, Kim did a blog post about The Walking Dead (TWD). So it’s no secret that it’s a rather beloved show by a few team members (myself included). But one thing that always seems to dominate the comments section of every TWD article post-episode is: why do people still watch …

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Chuy's Appoints McKeeman Communications As Public Relations Agency

Chuy’s, a Tex-Mex restaurant based in Austin, has engaged McKeeman Communications to bring their unique brand and culture to the new South Charlotte Waverly Development. The official opening is planned for December 2016. This project marks the second Chuy’s grand opening this year where McKeeman Communications has provided integrated marketing communications support for the Tex-Mex fan …

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